Learn how Google and Bing audience targeting improves campaign performance

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At SMX West, Christi Olson and Brooke Osmundson covered a variety of ways PPC marketers can use audiences in Bing and Google to improve campaign performance. Here are the big takeaways.

Please visit Search Engine Land for the full article.
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source https://searchengineland.com/learn-how-google-and-bing-audience-targeting-improves-performance-campaigns-312412

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